Last updated: March 2026
Your Privacy is Our Priority
We respect your privacy. We only collect minimal data necessary to provide and improve our services, and we never sell your personal information. We process your data in accordance with applicable privacy laws.
What Data We Collect
We collect limited, non-identifiable usage data to improve the app experience. We do NOT:
- Use your IP address to identify you, or collect precise location data
- Collect your health data, app records, or personal notes
- Collect your name or contact information (unless you voluntarily provide it, e.g. joining a waitlist)
How Your Data is Stored
Local Storage
All your health data is stored locally on your device. Depending on the app you use, this may include features such as pumping logs and milk tracking data. This data never leaves your device unless you explicitly choose to use iCloud Sync or Export features.
iCloud Sync
If you enable iCloud Sync:
- Your data is stored in YOUR personal iCloud account
- Data is encrypted by Apple's iCloud service
- Only YOU have access to this data through your Apple ID
- We (the app developers) do NOT have access to your iCloud data
Your Data, Your Control
You have complete control over your data:
- Export: Export all your data at any time in a standard format
- Delete: Go to iPhone Settings > the App, tap Clear All Data
- No Account Required: No registration, no login, no account creation
App Permissions
Our apps may request the following permissions:
- Notifications: To send you reminders (optional, can be disabled)
- iCloud: To sync your data across your devices (optional, can be disabled)
These permissions are used solely for app functionality and do not involve personal data collection.
Third-Party Services
Our apps may use Amplitude, a product analytics service, to help us understand how the app is used and improve the experience for all users.
What Amplitude Collects
Amplitude collects limited, non-identifiable usage data only, including:
- App interactions (e.g. tapping a button, using a feature)
- Device information (device model, OS version)
- App version and language/region settings
- A randomly generated device identifier (not linked to your identity)
Amplitude does not directly identify you as an individual. It does not collect your name, email, health data, or location.
All data sent to Amplitude is non-identifiable and used solely to improve the app. You can learn more at amplitude.com/privacy.
Firebase Analytics & Crashlytics
Our apps may also use Firebase Analytics and Firebase Crashlytics, provided by Google, to understand app usage and detect crashes.
Firebase collects limited, non-identifiable data, including:
- App usage events (e.g. screens viewed, features used)
- Crash reports and error logs
- Device information (device model, OS version)
- A randomly generated app instance identifier
Firebase does not collect your name, email, health data, or location. All data is used solely to improve app stability and user experience. You can learn more at firebase.google.com/support/privacy.
Email Collection
If you voluntarily provide your email address (e.g. to join a waitlist), we use it only to send you product updates. We never share or sell your email to third parties. You can unsubscribe at any time.
Medical Disclaimer
This app is designed to help you track and manage your pumping journey.
It does not provide medical advice. For any health-related concerns, please consult a qualified healthcare professional.
Data Security
Since all health data is stored locally on your device or in your personal iCloud account:
- Your device's security features (passcode, Face ID, Touch ID) protect your data
- We recommend keeping your device secure and up to date
- If you use iCloud Sync, your data is protected by Apple's security measures
Children's Privacy
Our apps are designed for adults. We do not knowingly collect any information from children under 13.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be reflected by updating the "Last updated" date at the top of this policy. We will notify you of any significant changes through the app.
Contact Us
If you have any questions about this Privacy Policy, you can contact us:
- Through the Feedback option in the app settings
- By email: purslanma@gmail.com
Summary: We respect your privacy. Your health data stays on your device or in your personal iCloud account. We only collect minimal anonymous usage data to improve our apps, and we never sell your information.